FTLife Pre-Announces Name Change to Chow Tai Fook Life Insurance Company Limited
- Written by FTLife Insurance
Man Kit Ip, Chief Executive Officer of FTLife
Man Kit Ip, Chief Executive Officer of FTLife, said: "The Group is a trusted and highly recognised brand with strong financial standing. The upcoming name change to FTLife signifies the close association with the 'Chow Tai Fook' brand, further bolstering customer confidence and solidifying our reliable brand image. With the launch of the new brand in the third quarter, we aspire to harness our refreshed corporate identity to open up more strategic collaboration opportunities within and beyond the Group. This move is set to create more opportunities for our Life Artisans, business partners, and the Group as a whole, as well as unlock greater potential for development, fuel business growth, and offer more quality products to serve diverse customers while continuously creating value beyond insurance."FTLife's business operations remain consistent. The forthcoming name change and brand elevation will not affect the collaboration model with business partners and day-to-day management and operation of existing policies, including protection, benefits, fees and returns. FTLife will gradually roll out brand refresh promotions and will announce the details of the new trademark and brand story in due time.
Hashtag: #FTLife
The issuer is solely responsible for the content of this announcement.
References
- ^ Media OutReach Newswire (www.media-outreach.com)
Authors: FTLife Insurance
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