Geraldine Ho, Head of Retail and FMCG, Shopee Singapore, said, “We have observed growing consumer demand for beauty and personal care products from trusted brands on our platform, and are delighted to deepen our partnerships with Zenyum and Sulwhasoo to bring greater variety and value to our shoppers. We look forward to working closely with them as they continue to scale their presence and investment in e-commerce, and to introducing even more exclusive launches and the best deals for our shoppers with them in the coming year.”

Niclas Hildebrand, Vice President of Consumer Products, Zenyum, said, “We are happy to embark on an exciting new partnership with Shopee to take the Zenyum brand to greater heights. This is a significant milestone showing how we have taken a leading position in the fast-growing oral care landscape. Despite facing strong competition from some of the world’s largest personal care brands, we continue to win the hearts and minds of our customers, especially with our best-selling power toothbrush on Shopee. We hope that Shopee’s deep consumer insights and data-driven expertise will help us reach more consumers with our innovative Smile Cosmetics, accelerate our growth, and make Asia Smile More.”

Cady Lee, Brand General Manager, Sulwhasoo, said, “Sulwhasoo Singapore is looking forward to a year-long partnership with Shopee to increase the awareness of Luxury K-Beauty on Shopee. Through this partnership, we are excited to bring our working relationship to a next level.”

Shop Zenyum on Shopee at: https://shopee.sg/zenyum_sg Shop Sulwhasoo on Shopee at: https://shopee.sg/sulwhasoosg ^[2][3]

Hashtag: #Shopee

The issuer is solely responsible for the content of this announcement.

References

1. ^{^} Media OutReach (www.media-outreach.com)
2. ^{^} https://shopee.sg/zenyum_sg (shopee.sg)
3. ^{^} https://shopee.sg/sulwhasoosg (shopee.sg)