Kenanga Launches ‘Meals That Give’ In Urgent Support of Underprivileged Communities
- Written by Kenanga
Malaysians can now pledge meals from Café Includes starting from as little as RM20 on www.sedunia.me/campaigns/kenangahumankind/. To encourage participation, Kenanga will be amplifying pledges made by matching them 1 for 1.
Under 'Meals That Give', we will be providing meals for the underprivileged, while simultaneously helping to create awareness and support the differently-abled community at Café Includes. We hope that through this initiative we can help stretch your Ringgit by making it easy and affordable for all Malaysians to do their part for social good," said Chuah Sze Phing, Kenanga's Head of Group Marketing, Communications, and Sustainability.
Kenanga staff volunteers will coordinate and distribute the pledged meals from Café Includes to the recipients from Persatuan Kebajikan An-Najjah Malaysia, Rumah Ozanam PJ and Pertiwi Soup Kitchen.
Stevens Chan, visually-impaired social activist and founder of Café Includes, said, "The last two years have been extremely challenging for us. Due to the pandemic, we had to shut down the Dialogue In The Dark exhibition which was the main source of income for us. We redirected our focus to setting up Café Includes instead, which managed to continue to provide employment to our members who are disabled and from the B40 community. We are grateful for all the support we have been receiving from the public as well as corporates like Kenanga Investment Bank who continuously back us over the last 10 years, that have kept us going through the most trying of times."
Last year, through the debut of The HumanKIND Project, Kenanga helped raise over 5,000 orders for Café Includes, that enabled them to keep the business afloat throughout the disruptions of the pandemic and sustained livelihoods of the 15 persons with disabilities who run the Café.
Pledge your meal and create double the impact today at www.sedunia.me/campaigns/kenangahumankind/[2].
[1]References
- ^ Media OutReach (www.media-outreach.com)
- ^ www.sedunia.me/campaigns/kenangahumankind/ (www.sedunia.me)
Authors: Kenanga
Read more https://www.media-outreach.com/news/malaysia/2022/03/10/124316/