"We are proud and thankful to be the first recipient of the #EmpowerHer campaign," said Rachel Chow, Resource Development Manager, Teen's Key Hong Kong. "These funds will go a long way to supporting our work and enabling us to help more young women and girls."

Tia Lee's #EmpowerHer campaign will continue donating to selected beneficiaries as the global c-pop star's "^[2]Goodbye Princess^[3]" music video^[4] passes new viewing benchmarks. The music video achieved an astounding 1 million views within just 10 hours of its global premiere and has since garnered over 100 million record-breaking views within 19 days.

"I am so grateful for all the love and support for 'Goodbye Princess'. I created it as a reminder that it is time for all of us – especially women – to embrace our strengths and rise up against the challenges that are holding us back," said Tia Lee.

"It takes a joint effort to achieve a truly inclusive and empowered world for all, which is why it's so important that we all do our part to support charities and organisations like Teen's Key in Hong Kong, who are doing incredible work in helping girls and women in need."

Hashtag: #TiaLee

The issuer is solely responsible for the content of this announcement.

References

1. ^{^} Media OutReach (www.media-outreach.com)
2. ^{^} " (youtu.be)
3. ^{^} Goodbye Princess (youtu.be)
4. ^{^} " music video (youtu.be)