Asian Spectator

MTR Corporation and Kerry eCommerce Join Hands to Launch Kerry Express @ MTR Shops New Retail Solution

  • Written by Cornerstones Communications Ltd

HONG KONG SAR - Media OutReach[1] - 25 May 2021 - MTR Corporation (Stock Code 0066.HK) and Kerry Logistics Network Limited ('Kerry Logistics Network'; Stock Code 0636.HK) are pleased to announce their collaboration in launching an online-to-offline ('O2O') new retail solution through their respective sub-brands, MTR Shops and Kerry eCommerce, to bring new retail experiences to consumers in Hong Kong.

MTR Corporation and Kerry eCommerce Join Hands to Launch Kerry Express @ MTR Shops New Retail Solution

Jeny Yeung, Commercial Director of MTR Corporation (left) and

Samuel Lau, Deputy Manager Director - Integrated Logistics of Kerry Logistics Network

celebrate the launch of the "Kerry Express @ MTR Shops" new retail solution.

 MTR Corporation and Kerry eCommerce Join Hands to Launch Kerry Express @ MTR Shops New Retail Solution

Jeny Yeung, Commercial Director of MTR Corporation (middle left), Samuel Lau,

Deputy Manager Director - Integrated Logistics of Kerry Logistics Network (middle right),

Margaret Chu, General Manager - Station Retail of MTR Corporation (left),

and Kevin Lam, General Manager of Kerry eCommerce

attend the "Kerry Express @ MTR Shops" new retail solution launch ceremony.

 MTR Corporation and Kerry eCommerce Join Hands to Launch Kerry Express @ MTR Shops New Retail Solution

Jeny Yeung, Commercial Director of MTR Corporation (left) and

Samuel Lau, Deputy Manager Director - Integrated Logistics of Kerry Logistics Network

demonstrate the use of the self-service pick-up unit at "Kerry Express @ MTR Shops".

The launch event held at Hong Kong Station today unveiled the first new retail collaboration, "Kerry Express @ MTR Shops", between the two companies to meet modern-day consumer preferences by leveraging respective competitive edges in terms of business and infrastructure capability and coverage. The O2O new retail solution aims to enhance consumers' online shopping experience with a new way of one-stop fulfilment solutions, bringing ease and expediency to online consumption.

 

Eight "Kerry Express @ MTR Shops" outlets will commence service tomorrow at MTR stations across Hong Kong, namely Hong Kong, Kowloon, Fanling, Fo Tan, Tseung Kwan O, Siu Hong, Diamond Hill and Kwun Tong stations. A total of 13 O2O outlets are set to open within this year as interactive stores and self-service pick-up units, in which the interactive stores will be additionally equipped with interactive screens that allow instant purchase and pick up for a selection of products. (Please refer to the annex for details)

 

Ms Jeny Yeung, Commercial Director of MTR Corporation, said, "The launch of the 'Kerry Express @ MTR Shops' new retail solution marks a milestone for the Corporation in playing a role in the new economy. We are excited to join hands with Kerry Logistics Network and introduce to our customers this new seamless and hassle-free e-shopping retail experience. Imagine how convenient it would be to make an online order at your fingertips and then collect it right at the station on your journey home by MTR."

 

Mr Samuel Lau, Deputy Managing Director - Integrated Logistics of Kerry Logistics Network, said, "We are delighted to work with MTR Corporation to launch our first O2O outlets in Hong Kong. As online consumption becomes an integral part of 21st century living, speedy and convenient pick-up solutions are vital to the shopping experience. Building on MTR Corporation's far-reaching presence in Hong Kong, coupled with Kerry eCommerce's industry-leading service capabilities, we can bring ease and accessibility to more online shoppers."

 

Through online purchase from KL Club and other quality partnering brands, customers can have the choice to pick up their products in any of the "Kerry Express @ MTR Shops" O2O outlets. MTR Mobile registered members will also be additionally rewarded with MTR Points for every pick-up through "Kerry Express @ MTR Shops" O2O outlets. The launch will be celebrated with flash sales of illy, Decathlon and Shopline products.

 

Annex: Locations of "Kerry Express @ MTR Shops" outlets

 

Open on 26 May 2021:

  • Hong Kong Station, Kowloon Station, Fanling Station, Fo Tan Station, Tseung Kwan O Station, Siu Hong Station*, Diamond Hill Station* and Kwun Tong Station*

Opening within 2021:

  • Tsuen Wan West Station*, Sai Ying Pun Station*, Yau Ma Tei Station*, Shek Mun Station* and Shau Kei Wan Station*

*Remark: Will serve as interactive stores

References

  1. ^ Media OutReach (www.media-outreach.com)

Authors: Cornerstones Communications Ltd

Read more https://www.media-outreach.com/news/2021-05-25/79247/mtr-corporation-and-kerry-ecommerce-join-hands-to-launch-kerry-express-mtr-shops-new-retail-solution

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