Hati-hati tergoda diskon, kenali trik psikologis yang mengelabui otak dan memicu perilaku belanja impulsif

Written by Cathrine Jansson-Boyd, Professor of Consumer Psychology, Anglia Ruskin University

Pada momentum Hari Belanja Online Nasional (Harbolnas) atau menjelang hari-hari perayaan besar seperti Natal ini, rasanya mustahil kita bisa steril dari hujan iklan dan promo diskon spesial.

Toko ritel bakal berbondong-bondong menggelar obral besar-besaran. Platform belanja daring baik e-commerce atau pun marketplace berlomba-lomba memberikan...

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The 19th Mengding Mountain Tea Culture Tourism Fes…
YA'AN, China, March 23, 2023 /Xinhua-AsiaNet/-- The 19th Mengding Mountain Tea Culture Tourism Festival, co-organized by the Ya'an Municipal People's Government and other units, is to be hel…
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SYDNEY, Feb. 8, 2019 /PRNewswire-AsiaNet/ -- Gender diversity, work-life balance, equal pay, career tips and techniques to take center stage.After a stunning USA kickoff of the 2019 World To…
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OTTAWA, ON, Aug. 19, 2022 /PRNewswire-AsiaNet/ -- The Royal Canadian Mint (the "Mint") is pleased to announce its financial results for the second quarter of 2022 that provide insight into i…
ZEISS Adopts PolyU's Patented Technology to Develo…
Professional ophthalmic products feature patented myopia control technology, effectively slowing down myopia progression in nearly 90% of child wearers HONG KONG SAR - Media OutReach Ne…
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Huawei Releases Digital Banking 2.0 Solution Lever…
SINGAPORE, July 21, 2022 /PRNewswire-AsiaNet/ -- During Huawei Intelligent Finance Summit 2022 — Huawei, launched the Digital Banking 2.0 solution leveraging Temenos open platform, and…
Amazon.sg partners with Watsons, giving Prime memb…
Prime members can now access a wider selection of daily essentials with Watsons' range of beauty, health and personal care products across brands including L'Oréal Paris, Aveeno, Bi…
ZTE Demonstrates the First 5G Slicing Store in Eur…
SHENZHEN, China, Oct. 23, 2019 /PRNewswire-Asianet/ -- ZTE Corporation(https://www.zte.com.cn/global/) (0763.HK / 000063.SZ), a major international provider of telecommunications, enterprise…
Odakyu Group Fully Resumes Hakone Ropeway Services
TOKYO, Nov. 27, 2019 /Kyodo JBN-AsiaNet/ -- - Restrictions on Entry into Owakudani Area Lifted -The Odakyu Group, led by Odakyu Electric Railway Co., Ltd., fully resumed services on the Hako…
First Class of Asian Entrepreneurs Graduates from …
GENEVA and HANGZHOU, China, April 5, 2018 /PRNewswire-AsiaNet/ -- Milestone marks Alibaba's commitment towards UNCTAD's goals for inclusive and sustainable economic developmentThe first cla…

Tidak melulu soal metrik, menggaet ‘influencer’ perlu pendekatan personal, kebebasan, dan kepercayaan

Influencer marketing kini sudah menjadi salah satu instrumen terpenting dalam strategi pengembangan bisnis. Perusahaan-perusahaan di hampir semua sektor mengandalkan kanal media sosial untuk mempromos...

20 tahun pasca-tsunami Aceh, kontribusi perempuan tak diakui, kebijakan daerah masih diskriminatif

Seorang perempuan berdiri di depan Masjid Raya Baiturrahman di Banda Aceh.Bithography/Shutterstock20 tahun sudah Aceh pulih dari tsunami yang menimbulkan duka mendalam bagi Indonesia, khususnya para p...

Riset: Anak pekerja migran yang ditinggalkan hadapi tantangan sosial dan psikologis

Ilustrasi anak-anak di Indonesia.our brain/ShutterstockSetiap tahun, ratusan ribu warga Indonesia pergi ke luar negeri untuk bekerja. Lebih dari lima juta pekerja migran Indonesia (termasuk orang tua ...

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